In age of digital marketing many businesses by being digital have established Global or National presence. The need to have substantial presence is the need of the hour. Since businesses have gone digital their marketing also has become digital.
Digital marketing provides for job opportunities beyond conventional marketing jobs. Your work would be using SEO (search engine optimization) tools to market better on digital landscape. This not necessarily requires salesman skills but an understanding of how search engines work and certain skills which are technical regarding promotion of business over the internet.
Digital marketing in India provides for modest earning if you are new to it or have just acquired it or are just entering the industry. This salary as entrant would be 25,000 INR monthly to an experienced person earning more than 1 lakh per month.
Here are top FREE certifications which you can get in Digital Marketing:
The certification provided by Google, is designed for entrepreneurs and new entrants to Digital Marketing. You can be assured of learning the basics of digital marketing. This can set your base for a good certification later.
Since Google provides certification, you can be assured its authentic.
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Alison is also another great certification platform where you can get certifications for free. However, you just have to sign up. It is a global presence and is one of the largest entity that provides free learning and free certifications.
Alison certifications are market relevant. You can look up for other courses.
A Digital Marketing course created by Sorav Jain provided by Udemy. Provides for 5.5 hours of video lectures on demand. Covers the basics of online marketing. You will also get a certifications at completion of course.
Since, this is a basic course you will learn the basics and familiarity with SEO, Analytics, etc.
It provides for free courses pertaining to digital marketing, blog marketing, SEO, email marketing, e-commerce marketing etc. It provides free e-book and have to pass an exam to get certified. The passing score is 50 percent and you can also retake the exam.
This marketing course is also absolutely free. Provided by MIT entrepreneurs collaborated to provide marketing certification and strategies. There are some courses for free whereas others are charged.
Hubspot is provides for courses which taught by marketing experts. A 5-hour course program which is absolutely free.
There are many other courses like Blueprint certification by Facebook, Digital marketing courses on edX, Linkedin Marketing courses etc. However, these courses are paid or require price payment for certifications.
The digital marketing course can certainly benefit your profile and make your resume credible, If you looking to enter digital marketing then such certifications can provide for foundation on which you can learn digital marketing.
Google, Alison, Udemy, e-Marketing Institute, Hubspot